The Rise of Dirty Sodas: A Bubbly Trend Taking TikTok by Storm

In the ever-evolving landscape of social media food trends, a new contender has emerged, captivating the taste buds of TikTok users across the nation: dirty sodas. This quirky concoction combines beloved soft drinks with a variety of add-ins, including cream, flavored syrups, and even coffee creamer, creating a bubbly beverage that is as customizable as it is delicious.

What Are Dirty Sodas?

Dirty sodas are a delightful mix of your favorite carbonated beverages enhanced with sweeteners and creamers. Popular combinations that have taken social media by storm include Dr Pepper mixed with coconut creamer and lime, as well as Diet Coke blended with protein milk. The versatility of these drinks allows for endless experimentation, making them a hit among those looking to add a twist to their traditional soda experience.

The trend began bubbling up a few years ago but gained significant traction recently, thanks in part to the reality series "The Secret Lives of Mormon Wives," which showcased Utah-based dirty soda shop "Swig." This exposure has led to a nationwide obsession, with users sharing their unique recipes and combinations online, further fueling the craze.

A Growing Trend

As the dirty soda phenomenon continues to gain momentum, new shops dedicated to these fizzy delights have popped up in states like Oklahoma, Texas, and Arizona. According to Yelp, searches for "dirty soda" have surged by an astonishing 609%, while "Swig" has seen a 222% increase in searches compared to September 2023. This surge in interest highlights the drink’s growing popularity and the public’s desire to explore new flavor combinations.

Tara Lewis, Yelp’s trend expert, notes, "What makes this trend so exciting is its endless customizability." As we approach Sober October, the trend is evolving into a fun mocktail option, appealing to those seeking non-alcoholic alternatives. With searches for "non-alcoholic drinks" increasing by 64% and "mocktail" by 21% compared to last year, it’s clear that consumers are looking for creative ways to enjoy flavorful beverages without the alcohol.

Nutrition Experts Weigh In

As with any food trend, the rise of dirty sodas has prompted nutrition experts to weigh in on their health implications. Christine Byrne, a registered dietitian and owner of Ruby Oak Nutrition, explains, "There’s nothing inherently wrong with dirty soda — it’s just a sweet drink with added sweeteners and creamers." However, she emphasizes that the sugar content can vary significantly depending on whether you’re using diet or regular soda, as well as the type of syrup or creamer.

Liz Weinandy, a registered dietitian at The Ohio State University Wexner Medical Center, advises consumers to view dirty sodas as an occasional treat rather than a regular indulgence. "Dirty soda should be looked at as an occasional treat, the same as cake, soda, sugary coffee drinks, and any other high-calorie, low-nutrient food or beverage," she states.

The Protein Twist

The trend has also seen the emergence of protein-infused dirty sodas, where soda is mixed with protein milk or shakes. While this variation may offer some nutritional benefits, Byrne cautions against using dirty protein sodas as meal replacements. "If you’re replacing actual meals with dirty protein soda, that’s a problem because you won’t be getting enough calories or nutrients," she explains.

Weinandy adds that while mixing soda with milk can provide some protein and calcium, it is still advisable to opt for a glass of milk without the added sugars and artificial colors for a healthier choice.

A Cautious Approach

As the popularity of dirty sodas continues to rise, it’s essential to approach this trend with caution. Both nutritionists agree that while dirty sodas can be enjoyed in moderation, they should not be considered a health food. Weinandy warns that these drinks can be high in calories and sugar, which are linked to various health issues, including obesity, heart disease, and diabetes.

In light of the growing awareness of the health risks associated with alcohol consumption, dirty sodas may serve as a fun alternative for those looking to enjoy a flavorful beverage without the effects of alcohol. However, both experts advise treating them as "sometime beverages," especially for individuals with specific health concerns.

Conclusion

Dirty sodas have quickly become a social media sensation, captivating TikTok users with their unique combinations and endless customizability. While they offer a fun and flavorful alternative to traditional soft drinks, it’s crucial to enjoy them in moderation and be mindful of their nutritional content. As the trend continues to evolve, dirty sodas may just be the bubbly drink that keeps on giving, providing a refreshing twist to the beverage landscape. So, whether you’re slurping on a Dr Pepper with coconut creamer or experimenting with your own concoctions, remember to savor the experience and enjoy responsibly!